Built on evidence
Research that informs TIP
TIP applies evidence-based approaches that help patients understand information, prepare for decisions and communicate with their care team*
Symptom monitoring
Electronic symptom monitoring improved quality of life and reduced emergency visits
Basch E, et al. Nat Med. 2025;31(4):1225–1232
Online symptom reporting showed increased physical wellbeing during chemotherapy
Velikova G, et al. J Clin Oncol. 2021;39(7):734–747
Web-based symptom monitoring led to earlier relapse detection and higher quality of life
Denis F, et al. J Natl Cancer Inst. 2017;109(9):djx029
Personalised information
Personalised information reduced anxiety; general information did not
Jones R, et al. BMJ. 2006;332(7544):942–948
Better comprehension
Higher levels of health literacy were associated with clearer grasp of their situation, quality of life and patient-clinician communication
Holden CE, et al. PLoS One. 2021;16(11):e0259815
*Based on studies of symptom monitoring and personalised information in cancer care
Created with patients
Co-created with cancer patients
TIP was co-created with patients, carers, and advocates with lived experience of cancer
Based on
real questions
Information is shaped by the questions people actually ask, not assumptions about needs
Tested and updated
Every section is based on the latest clinical guidelines and reviewed for clarity and accuracy*
Research shows that patients want information that is personalised, relevant to their situation, and delivered in language they can easily understand
Ankem K. Library & Information Science Research. 2006;28(1):7–24
*A review panel — including clinicians, charities, and patient advocates — is underway
Tailored information makes a difference
When information about your treatment is tailored to you, it can help you understand more, worry less and feel ready for what's next
10 of 17 studies improved outcomes
Knew what to expect
from tratment
Improved in 5 of 6 studies
Greater satisfaction
Improved in 6 of 7 studies
Improved wellbeing
Higher quality of life for most patients
A review of 18 studies involving more than 3,400 cancer patients
having chemotherapy or radiotherapy
Waller A, Forshaw K, Bryant J, Mair S. Support Care Cancer 2014;22(8):2297–2308
Why access to information matters
There is strong evidence that access to well-explained health information makes a real difference to people with cancer
Many people struggle to understand written health information when it is not tailored to their needs
More than 4 in 10 adults in England cannot understand written health information well enough to make health decisions
More than 6 in 10 when the information includes numbers or statistics
Rowlands G, et al. BMJ Open. 2015;5:e007557
This is not about patients' ability — it is about how health information is written and presented
Most health information is written for people with specialist knowledge, not for people who have just received a diagnosis
TIP was made to be understood - by everyone
Supporting Evidence Base
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Waller A, Forshaw K, Bryant J, Mair S. Support Care Cancer 2014;22(8):2297–2308.
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Holden CE, et al. PLoS One. 2021;16(11):e0259815.
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Árbol-Guerrero LM, et al. Support Care Cancer. 2026.
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Basch E, et al. Nat Med. 2025;31(4):1225–1232.
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Velikova G, et al. J Clin Oncol. 2021;39(7):734–747.
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Denis F, et al. J Natl Cancer Inst. 2017;109(9):djx029
Policy and Health Literacy Context
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NHS England. Improving health literacy.
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NHS England. Tackling digital exclusion and health literacy.
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NHS Knowledge and Library Services. 2023.
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Rowlands G, et al. BMJ Open. 2015;5:e007557
Your privacy and data
Here's exactly what TIP does — and doesn't do — with your information
TIP only keeps what you choose to enter
We use the details you give us to personalise what you see and to let you pick up where you left off
We don't collect anything about you in the background
Your information stays private
We never share or sell your personal data
You stay in control
You can access or delete your information at any time through your account
Anything used to improve TIP is anonymised
Where we learn from how TIP is used, that information is stripped of anything that could identify you
Held to UK standards
All data is handled in line with UK GDPR and the Data Protection Act 2018, and stored securely
Using TIP safely
TIP provides information and education to help you understand and navigate your cancer journey
TIP is not a medical device
TIP is not a diagnostic tool
TIP does not provide medical advice
Tip does not replace your healthcare team
If you are worried about your health, contact your clinical team
In an emergency, call 999 or go to your nearest A&E
Governance and Compliance
Company registration number: 16468428
ICO registration number: ZC045496
NHS DTAC Digital assessment status: DTAC assessment underway ahead of NHS deployment
Clinical governance framework in place
TIP approach to quality
TIP follows a clear documented clinical governance and quality assurance framework
Content aligned to clinical guidelines and evidence in line with NHS readability guidance
A review panel is being established — including clinicians, charities, and patient advocates
TIP will not advise on clinical decisions — safety limits are built in
Medical disclaimers and safety guidance are displayed throughout the platform